Page 2 of 8 The MyVoice Advertising Research TeamQuality research is a result of clear objectives, good techniques, intelligent sampling and, above all, good people. The MyVoice advertising research team is led by Colin MacDonald, one of the UK’s most experienced researchers in this specialist field. Previously editor of both Admap, the ad industry bible, and the International Journal of Advertising, Colin has won a Market Research Society Gold Medal for his work on advertising research. As with all MyVoice research we recognize you do research to help you make decisions and not because you love wading through reports and so we deliver clear recommendations from highly qualified researchers not just a data dump. You may not agree with all our recommendations but we guarantee we will not sit on the fence and we will move your knowledge forward, hopefully significantly. |
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